It’s time to re-think your blonde story

Our guide to understanding the evolution of the blonde category and how to achieve the best results with the ELEVEN Australia BLONDE range.

So, what does it mean to be a blonde? While your first thought might be a white/platinum blonde all over or a half head of highlights, what does this mean for our ombre, balayage and grey-haired friends? Are they missing out on all the “fun” blondes keep talking about?

We’ve taken a deep dive into the same baffling blonde questions at ELEVEN Australia HQ. Together with our colour expert friends, we’ll demystify and help you navigate these tonal technicalities.

With the introduction of the NEW Keep My Colour Blonde Toning Spray, you now have endless possibilities to intermix and personalise the right combination for your blonde.

KEEP MY COLOUR BLONDE RANGE

“Everyone thinks that the Blonde range is only used to achieve a platinum or ash blonde result, but it’s so much more than that. It’s the perfect range for cool brunettes that also want to remove warmth from their hair.” 

Jo Robertson Education Director Wonderful Brands UK and Distributor ELEVEN Australia England & Wales 

Let us show you some product combinations for cool and multi-tonal brunettes

Cool Brunette

Brunettes that need hydration
and to counteract any warmth

Try:
  • Keep My Colour Blonde Shampoo
  • Hydrate My Hair Conditioner
  • Keep My Colour Blonde Toning Spray

Brunette with highlights

Fine hair wanting volume and to softly neutralise yellow tones from highlights

Try:
  • I Want Body Volume Shampoo
  • Keep My Colour Blonde Conditioner
  • Keep My Colour Blonde Toning Spray

Multi-tonal

Fine hair wanting volume and to softly neutralise yellow tones from highlights

Try:
  • I Want Body Volume Shampoo
  • Keep My Colour Blonde Conditioner
  • Keep My Colour Blonde Toning Spray

“I love creating beautiful creamy/beige blondes on my salon clients. My aim is to keep them this colour for as long as possible. The ELEVEN Australia Blonde range gives you so much versatility to tone these blondes as much or as little as you need and long after a salon colour service. The bonus is that the range is super hydrating. It’s a win-win.“

Rachel Vitullo Australian Colourist of the Year & ELEVEN Australia Education Ambassador

Let us show you some product combinations for creamy or beige blondes

With so many possibilities to use the Blonde range on multi-tonal hair colours, there’s also creamier or beige blondes that need subtle toning. Our grey-haired friends (that love being grey and not dull or yellow), can also benefit from the right combination of blonde products.

Creamy Blonde

Try:
  • I Want Body Volume Shampoo
  • Keep My Colour Blonde Conditioner
  • Keep My Colour Treatment Blonde
  • Keep My Colour Blonde Toning Spray

Beige Blonde

Try:
  • Hydrate My Hair Shampoo
  • Smooth Me Now Conditioner
  • Keep My Colour Treatment Blonde
  • Keep My Colour Blonde Toning Spray

Honey Blonde

Try:
  • Gentle Clean Balancing Shampoo
  • Keep My Colour Blonde Conditioner
  • Keep My Colour Treatment Blonde
  • Keep My Colour Blonde Toning Spray

Grey hair

Naturally grey hair tones to eliminate yellow and control frizz

Try:
  • Keep My Colour Blonde Shampoo
  • Smooth Me Now Conditioner
  • Keep My Colour Treatment Blonde
  • Keep My Colour Blonde Toning Spray
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*Hair inspo/reference images sourced from Pinterest and Instagram